The Societal Tsunami: Social Media & Social Networking in Publishing
Podcast episode: 26
An OPUS Event
From the micro-blogging wonder of Twitter, to the media sharing experience of Flickr, through to the omnipotent social networks like Facebook, LinkedIn and MySpace; it is a veritable multi-media minefield out there!
To shine a light on this brave new world, Sam Missingham, Director, Lounge Marketing; Head of Audience Development for The Bookseller Magazine and http://www.thebookseller.com, and Davina Quarterman, List Marketing Manager, Life Science Journals, Wiley-Blackwell will be talking to us about how publishers can take advantage of social media platforms to develop their titles and to connect with their audience.
Speakers
Sam Missingham — Director, Lounge Marketing; Head of Audience Development for The Bookseller Magazine and http://www.thebookseller.com (See presentation -PDF)
Davina Quarterman — List Marketing Manager, Life Science Journals (See presentation -PDF)
If you prefer you can download mp3 version here
Duration: 01:01:06
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Filed Under Publishing