Challenges and Opportunities for the Children’s and YA Market

Podcast episode: 102

Lucy Derges, MA Publishing

In October 2022, MA Publishing student Lucy Derges travelled to the Frankfurt Book Fair to investigate the current health of the children’s and young adult market, the coming global challenges it could face and how incorporating diversity, equality and inclusion though requiring additional investment offers opportunity.

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Duration: 00:06:33

Posted by .(JavaScript must be enabled to view this email address) on 05 Dec 2022 around 2pm

Global forces such as paper shortages and the energy crisis coupled with demand for greater sustainability and accessibility will put pressure on the efficiency of supply workflows and print production and for an industry sector that is highly reliant on print revenues.  As the global cost of living begins to bite, surely digital sales, with cheaper, more adaptable production and accessible price points, is the way forward?

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Filed Under Publishing | Student Work