Tue 17 April 2012 at 8.00 am

Managing the change to a sustainable future

Taking Place: London Bookfair, Wellington Room

There are many challenges we face in becoming more sustainable, and recent focus and effort have been concentrated on issues ranging from:

• supply chain
• measuring impacts
• advocacy/policy
• online v. print – or more simply ‘Online is the only green future!’

But perhaps the biggest challenge we face in becoming more sustainable is lethargy. How do you go about convincing and inspiring your colleagues about the need for change, particularly when many of the impacts seem so distant in time and geography? No one wants to hear what they should not do, they want to hear what they can do.

This session, chaired by Adrian Bullock will explore strategies and tactics for motivating others, and set out a vision of what sustainable publishing can and will be in the future.